Tag Archives: small business marketing

adwords location bid adjustments how to

How to Add AdWords Location Bid Adjustments

Location bid adjustments are a Google AdWords feature that allows advertisers to show ads more or less frequently to potential customers in certain geographic areas. For instance, if you are running an AdWords campaign in the United States, you can use location bid adjustments to increase

Facebook Campaign Structure Best Practices

Facebook Campaign Structure Best Practices

Facebook campaign structure best practices change based on your budget and the size of your campaigns. Additionally, they depend on what kind of statistics you need to see the quickest and what you would like to separate budget wise. Here are two proven Facebook campaign