Social media influencers are all around us, but what do they really do? A social media influencer is a normal person that has a positively large following on social media. Brands usually seek out these social media influencers as a way to promote their brands through their accounts. The most common playground for social media influencers is Instagram. Facebook’s photo sharing app has over 400 million active accounts and is quickly becoming into the go to platform for advertising.
What’s amazing about these Instagram influencers is that they have managed to gain a huge following in a short period of time that most brands could dream of. Influencers can be found in every type of industry, whether it’s fashion, comedy or healthy lifestyle. These are the top 10 Instagram influencers you should be following.
Murad Osmann is a Russian photographer that is well known for his “Follow Me To” photo series with his wife Nataly Osmann. Murad has over 4.5M followers on his Instagram account. His Instagram feed is composed by beautiful images of him travelling the world with his wife.
Zach King rose to fame with his then popular Vine videos (RIP Vine). He is a filmmaker and a known YouTube personality but is mostly known for his “magic videos”. His videos are edited in a way that seem like he’s doing magic. Zach has over 17.1M Instagram followers and his feed is mostly composed of his popular “magic videos”.
The Fat Jewish got his Instagram fame by basically creating or reposting internet memes with a laughable commentary. Currently at 9.4M followers, he has quickly become a cultural icon allowing him to launch his own brand of on demand wines called “White Girl Rosé”.
Seb Lester is a London based Graphic Designer that has a passion for calligraphy. Most of his feed is made up of videos of him drawing words, famous brand logos or TV shows logos. With 1.1M followers, his videos are mesmerizing and calming at the same time.
Dr. Sandra Lee is a California based Dermatologist. Her Instagram page is the go-to destination for educational and informative dermatological videos and skin treatments. She has over 2.3M followers and has rose to fame pretty quickly by doing what she does best – pop pimples out of her patients. Whether it’s pimples, blackheads, whiteheads or cysts you will find a vast array of videos filled with educational value.
Dr. Evan Antin is a veterinarian that specializes in pets, exotic and wildlife animals. Dr. Antin rose to fame this past January when the website Bored Panda published an article named “The Hottest Animal Doctor Ever That’ll Make You Want To Get Your Pet Checked.” The article basically features a collage of pictures from his Instagram page that very quickly went viral. I mean, he’s gorgeous, look at that puppy! HA! The vet resides in California and has over 753K followers and I’m very sorry but sadly, he’s taken.
Doctor Mikhail Varshavski a Russian immigrant that arrived in New York when he was only 6 years old has grown up and become a world class hottie. Dr. Mike is a real practicing physician. The doctor was catapulted to fame in 2015 when a BuzzFeed article came out featuring pictures of him and his adorable Husky dog, Roxy. Since then, he has 2.3M followers and his feed is mostly of his charitable work, motivational posts, and his gorgeous face.
Massiel “Massy” Arias is a certified personal trainer formerly known as Mankofit. She has used the social media platform as a vehicle to document her workouts, meals and her journey from becoming skinny to strong since 2012. By publicly sharing her journey to become healthy she gained Instagram fame. Massy currently has over 2.1M followers and her feed is made up of circuit workouts, healthy foods and recipes and her growing baby bump!
Gianluca Vacchi is an Italian entrepreneur that skyrocketed to fame by posting an Instagram video with his fiancée in July 2016. The famous video has over 11.8M views and has around 7.9M followers. His feed is mostly of him showing off his impeccable fashion sense, his world travel and the occasional dance video with his fiancée. Gianluca has basically branded his own lifestyle with the hashtag #gvlifestyle.
If you don’t know who Kendall Jenner is, please stop what you are doing, open Google and search her name. Kendall has over 73.7M Instagram followers and is most famously known for being the daughter of then Bruce Jenner, now Caitlyn Jenner and Kris Jenner. She is also stepsister to Kourtney, Kim, Khloe and Rob Kardashian and for being a famous supermodel. The 20 year old has a very exclusive group of girlfriends including: singer Taylor Swift, models Cara Delevingne, Gigi Hadid, Hailey Baldwin, Jordyn Woods and others. Her feed is mostly fashion campaigns that she’s proud of, the occasional throwback picture, photo shoots and family pictures.